Those conventional AI systems that follow predetermined rules and patterns have become a thing of the past. With the world embracing artificial intelligence innovations, generating new content in the form of audio, text, and art becomes seamless. If you still need to become familiar with this concept, this post shall explain the ins and outs behind the popularity of Generative AI.
Beyond the science of binary logic, Generative AI allows you to create. Its prime purpose is to generate new content by learning from data with clear guidelines. So, before describing the five amazing ways to redefine identity access management, let’s briefly learn about generative AI.
The Inception of Generative AI – How Did It Came into Existence?
The advent of Generative AI or GenAI can be traced back to ML concepts. 1950 was the time when it was introduced initially by researchers and scientists. They discovered the innovative idea of algorithms to create data. Cut to the modern era, and GenAI has taken a leap in redefining content with a personalised approach.
The inception of neural networks heralded the birth of GenAI, one form of generative AI. These models are inspired by the human brain and use layers of “neurons” to learn and process data. The neural network is trained to identify patterns in the dataset. After the training, it makes well-informed decisions. Surprisingly, it can also predict without being programmed explicitly.
The best examples of this technology in the modern world are ChatGPT, Claude, and Google Board. Let’s now understand how GenAI is taking the world by storm by redefining IAM’s use in enterprises.
Access Policy Management Incorporated in a Smart Manner
Various access and identity management systems have complicated rules. GenAI enhances smart access as it leverages AI and ML methodologies. It helps analyse massive datasets to recognise real-time anomalies, patterns, and customer behaviour.
It follows a smart algorithm to identify trends and help IAM systems adjust access policies depending on real-time data. GenAI continues learning by understanding access requests and demonstrating them against pre-existing policies. That allows companies to implement more sought-after access controls depending on device type, behaviour, and location parameters.
Manages The Team’s Credentials and Access Rights More Effectively
Monitoring a team’s privacy and access rights is challenging yet sensitive. GenAI automates these functions to improve this process. Suppose a worker undergoes offboarding or onboarding. In such a circumstance, the details of users and information on roles and responsibilities are implemented in natural language. That way, it helps generate account credentials, access rights, and memberships in an individualised approach.
Surprisingly, GenAI can also assist administrators in generating low-level rules depending on each policy’s descriptions. These generated profiles are the foundation for the company to get administrators. In addition, admins can quickly review the setups depending on altering user roles and other requirements.
Controls and Manages Insider Threat Issues
At times, a company’s most significant assets become the riskiest considerations. Zombie credentials and insider threats might become the most challenging aspects for many companies. GenAi can leverage artificial intelligence and create auto-deployed decoys. Surprisingly, it improves the detection of employees’ and customers’ behaviour.
Many IAM service providers offer improved products by capitalising on the approach focusing on contextual intelligence. This enhances the overall identity-based services for companies.
Mitigates Risks of False Positives
In computing, the most common example of false positives occurs within a particular program used for filtering spam. The identification might be a false positive if legitimate messages are recognized as illegitimate and moved to a designated folder/deleted.
False positives that indicate a security threat during the authentication are considerable issues. In earlier services, the models combined rule-based systems with conventional ML techniques. This allowed higher dimensional data analysis. Thankfully, the approach has become resource-intensive and demands significant time and data.
Offers Customised Access
GenAI can also improve access permissions for users within the company. It analyses the historical access patterns of users alongside their job roles. In short, system admins can better incorporate individualised access recommendations into the system without the need for adjusting through access permissions.
Implementing generative AI in Identity Access Management solutions offers a protective security measure. However, while leveraging its potential, a company must always uphold the importance of upholding the trustworthiness and integrity of its IAM processes.